Rogue Stainless Straight Lat Bar
*All images are used with the permission of Rogue Fitness.
In 3 months, I designed, prototyped and released a 20” and 40” lat pull down bar that was up on the website and being sold to customers.
DESIGN CONSTRAINTS
Must incorporate excess steel, follow branding guidelines, must attach to the Monster Lat Pulldown Machine.
A viable and developed product, product page, SKUs, product cost, engineering drawing, gauging pages, bar gauges.
FINAL DELIVERABLES
TIME FRAME
3 months
SWIVEL ITERATIONS
I had to develop and prototype two different swivels: one that was lasered and one that was machined. While I modeled the prototypes on Autodesk Inventor, the machinists at Rogue prototyped the swivels.
We determined that creating a machined swivel would be too expensive so I went forward with the lasered version. I also had to make sure that the swivel fell in line with Rogue's brand identity.
PROTOTYPING
The machinists prototyped the iterations of the swivel for me.
Comparing size and shape of the new and old swivel.
Comparing size and form of the prototypes and making sure that the shaft collar aligned exactly with the edges of the swivel.
Added a set screw hole to fasten the set screws. In addition, this helped with assembly time and accuracy of the shaft collar placement.
Swivel attached to the carabiner.
FINAL 20” LAT PULL DOWN BAR
This was the final prototype for the 20” lat pull down bar. We had to make a couple of refinements in the knurling, such as reducing its aggression and changing its distance to the end of the bar.
FINAL THOUGHTS
I had to determine the assembly time of this product by boxing up the product four separate times. This included assembling the box, assembling the product, adding foam for protection, then taping and securing the box.
It was a fantastic experience to design, prototype, and release my own product. I especially enjoyed the business side of releasing a product. It was vital that I understood all of the costs that went into producing one product such as the labor cost, cost of materials, and shipping cost. I also enjoyed building the relationships with the machinists and better understanding the manufacturing part of producing a product.
Contact me.
z.shaytannas@gmail.com
(617) 477-7602
Dallas | TX